-Tradition-

My grandfather Nazzareno, when he was washing his face, was very carefull not to swallow even a drop of water, in fact, since he was a boy, the only liquid he has been swallowing was wine, only wine, farmer’s wine he was making by himself, in times with when there were no professional oenologists. My other grandfather Giuseppe was making wine by himself too and my father Gaspare no less so. Could have I broken the tradition? Never!

This is Valter Mattoni‘s answer to whom asks him why does he spend such a long time locked in a cellar, prisoner of his little and passionate production.

-History-

“Arshura” , born in 2000: magic word reminding of an atavistic thirst, like Valter’s family passion.
Arshura is produced from a single variety of “montepulciano” grapes, in one of the most dedicated wine areas in Marche, in the heart of Italy, on the gentle hills of Picenoshire, 300 meters above sea level in clay and alluvial soil, the sea can be glimpsed on the horizon.

Valter was born in 1960 in Castorano. His nickname is “Roccia” (Rock) and his profession is decorator. It is well known that Rock is also a prisoner of other passions like antiques and motorbikes, but we like him mostly because of his four thousands bottles of Arshura. Clear.